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Re: [Social-discuss] Adoption dynamics (and why your intuition fails)

From: Hellekin O. Wolf
Subject: Re: [Social-discuss] Adoption dynamics (and why your intuition fails)
Date: Tue, 8 Jun 2010 04:33:16 +0000
User-agent: Mutt/1.5.18 (2008-05-17)

On Tue, Jun 08, 2010 at 12:20:23AM +0200, Melvin Carvalho wrote:
> 2010/6/7 Rob Myers <address@hidden>
> I'm not the biggest fan of facebook, but perhaps not 100% fair to call them
> completely centralized (though I absolutely agree centralization can and
> does cause problems).
> But credit where credit is due, the opengraphprotocol which they introduced
> this year at f8, is probably the leading decentralized system out there, and
> by some distance imho.
*** Short version: so yeah, they designed an ontology for mass
marketed products and interests.  Can you expand on the distance?

Long, rantish version:

*** I spent 10 minutes looking up OpenGraph.  I couldn't see an RFC,
nor the API, as its access requires a Facebook login.  Is there any
peer review involved?  But I saw a very handy way for FB to "hire"
users to refine their commercial semantic dataview of the world.  

I'm not saying the approach doesn't have a technical interest,
although it doesn't strike me as particularly innovative, but it is
clearly based on the assumption of the Consumer-User, sharing consumer
market information.  Broad categories a l'emporte-piece, but only for
very broad cultural products.  No dance, no poetry, no plastic, video
nor media art; no journalist, no activist (public figure? non profit?
Euphemisms); nothing out of website or blog?; etc.

Certainly not an example of a social network for human beings.  It
seems to me that the important part relates to loved ones, relatives,
people with whom you share trust and intimacy.  That part of the
Social Graph that should remain hidden from the public.  But even
considering the public side: isn't it shameful to encourage people to
languishly build useless knowledge about mass media and entertainment?
(because, statistically, that's "what the users like", when bombarded
with such contents) One has to be pretty deeply swamped into the tiny
perspective of the glimpse of Civilization that we call the
consumerist society to ignore the consequences of presenting such a
limited worldview of and to his customers.

The great thing is that we now have an indentikit of the average
consumer.  Not very encouraging, I must say.  Fortunately, this
average consumer is a bit more complex than that and will eventually
opt for a system that allows her to expand and improve it openly
according to the sacred principles of the Church of St Ignacius.

An important point of OpenGraph is that it allows already public
content to fit the data model of Facebook.  It's another version of
the Mechanical Turk.  In a world of freedom, free work goes to the

All right, I can live with good restaurant ratings too. But in the
future, there are a bit more important things to give attention to
than marketed products.  Things like culture, education, poverty,
health, food, that are not following "the charts".  


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