Specialize For Greater Profits

[Chris Fischer]

Hi Friend,

I hope you're having a great day! Remember to let me know if
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as always...

Today's Feature Article:

Specialize For Greater Profits 
by John Colanzi

If you're familiar with the works of Napoleon Hill, you 
know that one of his Laws Of Success is the Law of 
Specialized Knowledge. 


By specializing you can save yourself:

** Time

** Money

** Aggravation

There are three main areas of specialization to consider 
when making out your business plan.

1. The types of products and services you're going to 
promote.

2. Your target market.

Your target market will help determine which products 
and services you'll promote.

3. Your method of marketing and promotion.

Many new marketers, fall into the same trap I fell 
into when I came online.

They make the mistake of trying to spread their selves 
too thin. They mistakenly believe that the more 
products they promote, the greater their chances for 
success.

The problem with that approach is when you try to be 
all things to everyone, you usually end up confusing 
your customers.

It makes it much harder for them to identify you as 
an expert. 

Become known in one area of your market first and then 
if you decide to diversify, make sure the product or 
services you add compliment your main market.

Once you've determined your target market and the 
products and services you're going to promote, the 
next step is to determine how you're going to promote 
your business.

The first step is to eliminate the newbie traps. There 
are many methods that may produce some results, but 
they're either extremely time intensive, or the return 
on investment is too low to justify the expenditure 
of funds.

There are a few core methods that produce results that 
justify the time spent and, or have an excellent return 
on investment.

* Ezine Advertising

* Joint Ventures

* eCourses

* Brandable eBooks

* Writing Articles

* Search Engines

* Pay Per Click Search Engines

* Strategic Linking


As you can see there are enough profitable methods to 
choose from without getting caught wasting time and 
money on the methods that are only of value to the 
owner of the program.

By acquiring specialized knowledge in the use of any 
of the above methods, you should begin to notice:

* Your profits rising

* Less time wasted

* Your marketing will become stress free

Once you've developed your expertise in one of the 
core methods of promotion, you can add to your arsenal.

The method you choose will depend on your temperament 
and how much study you're willing to do.

Some methods are easier to master then others.

You have to decide for yourself which method gets you 
excited enough to do the work necessary to make it 
succeed.

Begin to apply the Law of Specialized Knowledge and 
you'll be head and shoulders above your competition.

****************************************
Copyright (c) John Colanzi.

John Colanzi uses the Plug-In Profit Site
to earn multiple streams of income from
home on the Internet. What about you?...
http://www.pluginprofitsite.com/main-3063

****************************************

Warm regards,

Chris Fischer
http://www.powerfulmarketinginfo.com

P.S. Discover the world's #1 home business here:
http://www.pluginprofitsite.com/main-3063






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